Profiting by Design
My Gold Award winning, “Profiting by Design” is a book about running a jewelry design business and is available through MJSA Press or directly through me. The price is $34.95 plus $5.00 for shipping through me for your personal autographed copy directly to you. Below is the original press release for the book.
MJSA Press to Publish Profiting By Design: A Jewelry Maker’s Guide to Business Success
PROVIDENCE, RI – Of all the questions that prospective professional jewelry designers ask, the most important may be this: “Can I make a living at it?”
The answer will be found in Marlene Richey’s Profiting By Design: A Jewelry Maker’s Guide to Business Success, the forthcoming publication from MJSA Press, a division of Manufacturing Jewelers & Suppliers of America.
Richey, a 30-year veteran of the jewelry business, has written a basic, easy-to-read guidebook that anyone who contemplates starting a design shop will find useful. Drawing on her experience as a gallery owner and manager of the award-winning William Richey Designs, input from business experts, and real-life lessons from esteemed designers such as Barbara Heinrich, Chris Correia, and Michael Bondanza, she points the way through crucial aspects of the jewelry design business that often overwhelm newcomers: From the personal qualities a small-business entrepreneur needs (Can you multi-task? Can you live with uncertainty?) to pricing, marketing, and sales strategies, as well as steps to ensure that buyers pay what they owe.
As Cindy Edelstein of the Jeweler’s Resource Bureau writes in her foreword, “If you have the desire, and this book in your hand, you will find a way to make your business turn out just as you designed it to be."
I have written articles for: Jewelers Quarterly, National Jeweler, Niche, MJSA Journal, Art Jewelry, InStore, Metalsmith, Prism, Jewelry Artists and I write two monthly articles/blogs for Rio Grande called "Business Know-How" and "Influencers."